Latinos, Inc : the marketing and making of a people.
Detalles de publicación: Berkeley : University of California Press, 2012. Descripción: xxxvii, 289 pTema(s): LATINOS | CONSUMO | CULTURA | ESTADOS UNIDOSTipo de ítem | Biblioteca actual | Signatura | Estado | Fecha de vencimiento | Código de barras |
---|---|---|---|---|---|
Libro | Instituto de Investigaciones Gino Germani - CDI | 1136 - DEPÓSITO (Navegar estantería(Abre debajo)) | Disponible | 1136 |
Donación de Ana Wortman -- .
Contenido: 'Don't panic, I'm Hispanic': the trends and economy of cultural flows -- Knowledges: facts and fictions of a people as a market -- Images: producing culture for the market -- Screening the image -- Language and culture in the media battle zone -- The focus (or fuck us) group: consumers talk back, or do they? -- Selling marginality: the business of culture..